Dancify Privacy Policy

Version 1.0

Effective Date: May 7, 2026

This Privacy Policy explains how Burgess Enterprises Inc (“Dancify,” “we,” “us,” or “our”) collects, uses, shares, stores, and protects information when you use Dancify, including our website located at www.dancifyapp.com, our mobile application, and related services collectively, the “Service.”

By using the Service, you agree to this Privacy Policy. If you do not agree, please do not use the Service.

1. Quick Summary

• Dancify is an AI-powered photo-to-video app that allows users to upload photos, choose dance or video templates, enter prompts, and generate short AI videos.
• We only process photos, prompts, and videos that you choose to upload or create through the Service.
• We use Fal.ai and AI models or services available through Fal.ai to help generate AI videos.
• We use Apple Login for account access and the Apple App Store for subscriptions, credits, one-time purchases, and free trials.
• We use AWS S3 to store uploaded photos, generated videos, previews, thumbnails, and related media in production.
• Generated videos may include music, audio, sounds, mouth movement, or lip-sync-style facial performance from templates, reference videos, or third-party provider workflows.
• We do not sell uploaded photos or generated videos.
• We do not use uploaded photos or generated videos to train our own AI models.
• The Service is intended for users 13 years of age or older.
• At launch, we do not use Meta SDK, Meta Pixel, TikTok SDK, IDFA, advertising identifiers, or cross-app tracking inside the app. We may use Facebook/Meta advertising outside the app to promote Dancify.

2. Information We Collect

Photos, Videos, Prompts, and Generated Content

When you use Dancify, we may collect and process:

• photos you upload;
• prompts or text instructions you enter;
• dance or video template selections;
• generated videos;
• preview videos and thumbnails;
• template music, audio, or sound selections;
• generation status, failed-generation logs, and retry information.

We only access photos that you choose to upload or submit through the Service. Granting access to your camera roll does not mean we collect your entire photo library.

Uploaded photos may include faces, bodies, pets, backgrounds, clothing, objects, and other personal information visible in the photo.

We do not store prompts after generation. Prompts may be processed temporarily to generate the requested video and may be sent to Fal.ai as needed to provide the Service.

Face, Body, Pose, and Image Data

Some features may analyze visual characteristics of uploaded photos, such as face location, body position, pose, image quality, subject type, or whether the photo is compatible with a particular template. We may create related media derived from uploaded photos, such as thumbnails, previews, or other image references needed to provide the Service.

We use this information to generate AI videos, determine whether a photo is suitable for a template, route photos to appropriate templates, improve generation quality, and detect unsupported, unsafe, or abusive inputs.

We do not use this information to identify you as a specific person, verify your identity, or create a biometric identity profile.

Account Information

Dancify uses Apple Login. If you use Apple Login, we may receive information such as an Apple account identifier, email address if Apple provides it, name if Apple provides it, and private relay email address if you use Apple’s private email relay.

Payment and Subscription Information

If you purchase a subscription, credits, one-time pack, or free trial through the Apple App Store, Apple processes your payment. We may receive limited information such as subscription status, credit balance, product purchased, renewal or expiration status, refund or cancellation status, and transaction identifiers. We do not receive or store your full payment card information for Apple App Store purchases.

Device, Technical, and Usage Information

We may collect or process device type, operating system, app version, generation attempts, template usage, screens viewed, dates and times of use, crash, error, or failed-generation information generated by our systems, and push notification tokens if push notifications are enabled.

We do not currently collect IDFA, advertising identifiers, or device identifiers for advertising tracking. We do not use Apple App Tracking Transparency because the app does not track users across apps or websites owned by other companies.

We do not intentionally collect precise or approximate location. Some infrastructure providers may process network information, such as IP addresses, as part of standard service delivery, security, and fraud prevention.

Marketing and Advertising Information

We may use Facebook/Meta advertising to promote Dancify outside the app. At launch, Dancify does not use Meta SDK, Meta Pixel, TikTok SDK, IDFA, advertising identifiers, or cross-app tracking inside the app.

If we later add Meta SDK, Meta Pixel, in-app event tracking, advertising identifiers, retargeting, custom audiences, or cross-app tracking, we will update this Privacy Policy and our App Store privacy disclosures as required before or when those tools are enabled.

Communications With Us

If you contact us, we may collect your name, email address, message content, screenshots, files, and other information needed to respond to your request.

3. How We Use Information

We use information to:

• provide the Service;
• generate AI videos;
• process uploaded photos and prompts;
• create previews and downloadable videos;
• maintain user galleries or history;
• process subscriptions, credits, purchases, and free trials;
• deliver push notifications, if enabled;
• provide customer support;
• fix bugs and investigate failed generations;
• monitor service reliability;
• prevent fraud, abuse, misuse, and unsafe content;
• enforce our Terms of Service;
• comply with law;
• communicate with users;
• market Dancify, where permitted by law.

We do not use uploaded photos or generated videos to train our own AI models.

4. AI Service Provider

To provide AI video generation, we may share uploaded photos, prompts, template selections, reference video information, and related generation data with Fal.ai.

Fal.ai and AI models or services available through Fal.ai process your content so the requested AI video can be generated. Fal.ai and related model providers may process, store, retain, or use data according to their own privacy policies, terms, data processing terms, and account settings. We do not control all aspects of their processing.

We use commercially reasonable efforts to configure provider accounts in a privacy-protective way where available. AI providers may process information in countries outside your country of residence.

5. Cloud Storage and Infrastructure

We use cloud storage and infrastructure providers to store and deliver uploaded photos, generated videos, previews, thumbnails, and related media.

Our production storage uses AWS S3. We may change or add storage, hosting, or infrastructure providers in the future, and if we make material changes to our practices, we will update this Privacy Policy as required.

6. Music, Audio, Templates, and Lip-Sync

Generated videos may include music, audio, sound effects, voice-like sounds, mouth movement, or lip-sync-style facial performance from templates, reference videos, AI provider workflows, or other third-party sources.

We may process template audio, reference videos, and related media to generate and deliver the requested output. You should not extract, copy, reuse, resell, redistribute, or separately use any music or audio from Dancify templates unless you have separate rights to do so.

AI-generated lip-sync, mouth movement, facial performance, and audio timing may be imperfect or inaccurate.

7. How We Share Information

We may share information with:

• AI generation providers, including Fal.ai;
• cloud storage and infrastructure providers, including AWS S3;
• Apple, for Apple Login, subscriptions, payments, and App Store functionality;
• advertising and marketing providers, including Meta/Facebook, where applicable;
• customer support providers, if used;
• professional advisors;
• law enforcement or authorities where required or permitted by law;
• parties involved in a business transfer, merger, financing, acquisition, or sale of assets.

We do not sell uploaded photos or generated videos. We do not currently share IDFA or advertising identifiers because we do not collect them.

8. Retention

We retain information only as long as needed for the purposes described in this Privacy Policy, unless a longer period is required or permitted by law.

Our current retention practices are:

• Uploaded photos: stored while your account remains active, unless deleted through account deletion or manually removed by us.
• Generated videos: stored in your gallery/history while your account remains active, unless deleted through account deletion or manually removed by us.
• Previews, thumbnails, and related media: stored while your account remains active, unless deleted through account deletion or manually removed by us.
• Individual generated video deletion: not currently available in the app.
• Account deletion: available in the app and removes or de-identifies your account and associated data from active systems, subject to legal, fraud-prevention, security, accounting, backup, dispute, or compliance exceptions.
• Backup retention: deleted data may remain in backups or replicated copies for up to 90 days before permanent deletion. During this period, backup copies are retained only for backup, recovery, security, legal, or compliance purposes and are not generally available through the Service.
• Prompts: not stored by Dancify after generation.
• Failed-generation logs: may be retained while your account remains active or as long as needed to debug, maintain, secure, and operate the Service.
• Payment and transaction records: retained as required for legal, accounting, tax, fraud-prevention, and support purposes.
• Support messages: retained as long as necessary to respond to you and maintain business records.

We may retain anonymized or aggregated information that no longer identifies you.

9. Account Deletion and Data Deletion

You may delete your account from inside the app.

When you delete your account, we remove or de-identify personal information associated with your account from our active systems, including uploaded photos, generated videos, previews, thumbnails, and related media stored in AWS S3, unless retention is required or permitted for legal, security, fraud-prevention, accounting, backup, dispute, or compliance purposes.

Deleted data may remain in backups or replicated copies for up to 90 days before permanent deletion. During this period, backup copies may be retained for backup, recovery, security, legal, or compliance purposes and are not generally available through the Service.

You may also contact us at hello@dancifyapp.com.

10. User Gallery

Dancify may offer a user gallery or history where generated videos can be viewed, downloaded, or shared. Generated videos in your gallery are stored while your account remains active. Dancify is not a permanent backup service. You should download and save videos you want to keep.

11. Children and Minors

Dancify is intended for users 13 years of age or older. Users under 13 may not use the Service.

If you are under 18, you may use Dancify only with permission and supervision from a parent or legal guardian.

If you upload a photo of a child or minor, you represent that you are the parent/legal guardian or have appropriate permission.

We may restrict child or minor photos to family-safe, age-appropriate templates and may block templates or prompts that are adult-coded, romantic, suggestive, exploitative, unsafe, or otherwise inappropriate.

Parents or guardians may contact us at hello@dancifyapp.com.

12. Push Notifications

Dancify may send push notifications for service updates, generation status, account information, promotional messages, or other app-related notices. You may turn off push notifications through your device settings.

13. Your Choices

You may control camera and photo permissions through device settings, use Apple account settings to manage Apple Login, manage subscriptions through the Apple App Store, delete your account in the app, contact us to request access, correction, or deletion of personal information, opt out of marketing emails where applicable, and turn off push notifications through device settings.

14. U.S. Privacy Rights

Depending on where you live and whether applicable privacy laws apply to Dancify, you may have rights to request access, correction, deletion, portability, or information about how we process personal information.

We do not currently sell personal information or share personal information for cross-context behavioral advertising. We do not knowingly sell or share personal information of users under 16.

To make a privacy request, contact us at hello@dancifyapp.com. We may need to verify your identity before responding.

15. Canadian Privacy Rights

Burgess Enterprises Inc is based in Canada. Depending on applicable Canadian privacy laws, you may have rights to access, correct, or request deletion of personal information we hold about you.

You may contact us at hello@dancifyapp.com to make a privacy request. We may need to verify your identity before responding.

16. EEA, UK, Swiss, and Other International Privacy Rights

If you are located in the European Economic Area, United Kingdom, Switzerland, or another region with similar privacy laws, you may have certain rights regarding your personal information, subject to legal exceptions. These rights may include access, correction, deletion, restriction or objection to processing, portability, withdrawal of consent where processing is based on consent, and complaining to a data protection authority.

Where required, our legal bases for processing personal information may include contract, consent, legitimate interests, and legal obligations. To make a privacy request, contact us at hello@dancifyapp.com.

17. International Users and Data Transfers

Dancify is operated from Canada, and service providers may process information in Canada, the United States, and other countries. These countries may have privacy laws different from those in your location. By using the Service, you understand that information may be processed and stored in countries outside your country of residence.

18. Security

We use commercially reasonable safeguards to protect information, which may include encryption in transit, access controls, secure cloud infrastructure, and limited internal access. No method of transmission or storage is completely secure. We cannot guarantee absolute security.

19. Third-Party Services

The Service may integrate with or link to third-party services such as Apple, Fal.ai, AWS, Meta/Facebook, TikTok, Instagram, YouTube, or other platforms. We are not responsible for the privacy practices of third-party services. If you share a generated video to another platform, that platform’s privacy policy and terms apply.

20. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make material changes, we will update the effective date and may provide notice through the Service, push notification, pop-up notice, email, or other reasonable means.

21. Contact Us

Burgess Enterprises Inc

563 De la Seigneurie Blvd

Winnipeg, MB R3X 0R1

Canada

Email: hello@dancifyapp.com

Website: www.dancifyapp.com